Friday, May 5, 2023


Anne Koons of Cherry Hill, New Jersey, is marking her thirty-eighth yr in the true property trade by doubling down on her tried-and-true approaches to profitable enterprise practices: “Consistency is vital on this line of labor. I by no means shut my cellphone off – my household used to get mad at me about that, however I’m accessible seven days every week. It’s important to know your space, you must know your contracts, and you must be prepared to be taught. I learn all the things within the trade, whether or not it’s occurring in New York, Florida, California, or right here in south Jersey. I wish to be forward of it if I feel it’s worthwhile!”

This penchant for continued schooling and entrepreneurship is an inherited disposition for Anne, who launched her profession on the behest of her father. “He was within the trucking enterprise,” she remembers, “and ultimately he went into actual property creating warehouses, so he instructed I get my license as a REALTOR®.” Whereas her father inspired her to pursue the business facet of the trade, Anne gravitated towards residential actual property, and instantly fell in love – a lot in order that her son, Ben, additionally turned a REALTOR®! “I actually take pleasure in seeing individuals discover the right dwelling for them, and it’s my job to offer them a view from a unique standpoint. I steadiness the professionals and cons, and take into consideration the eventual resale worth, to assist them decide that balances ardour with data and experience.”

Anne’s distinctive mix of interpersonal ardour and trade expertise helps her serve each South Jersey and Philadelphia as a solo agent with Berkshire Hathaway Dwelling Providers. She boasts a e book of enterprise that’s over fifty p.c repeat and referral purchasers, and he or she prides herself on purchasers who’ve usually sought her out to promote houses that she helped them buy. “I’m promoting a home in two weeks – I offered it to the present homeowners seventeen years in the past. That’s why I make certain to be in contact with all people I’ve labored with all through my profession. My purchasers get emails as soon as every week, postcards, market blasts; I preserve my listings within the ‘Philadelphia Inquirer,’ and each Christmas, they get a field of cookies from me. Even individuals I labored with thirty years in the past. Cookies for everyone!”

Along with her diligent interpersonal networking, Anne was an early adopter of social media platforms to bolster her enterprise, and he or she vividly remembers the second when she determined to lean into Fb as a advertising and marketing technique. “On the time, I used to be like, ‘Who may presumably be utilizing Fb to have a look at listings?’ Then I acquired a name from somebody providing to make me a suggestion, sight unseen, on a home – no one anticipated that twelve to fifteen years in the past, and now it’s frequent. I don’t suggest it – nevertheless it’s frequent!”

Along with her identify cemented within the trade, and her advertising and marketing techniques buzzing easily alongside, Anne is ready to embrace our present market and navigate the monetary terrain. “I’ve seen these items earlier than – and I feel they’re good for the trade as an entire. We’re going to see lots of modifications, however the robust will survive. This is rather like another job: you get out what you’re prepared to place in!”

To be taught extra about Anne Koons, go to www., electronic mail, or name O: 856-795-4709 / C: 856-261-5111.



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